Welcome To Web Extensions

Extensions – Optimizely Web Experimentation

Reusable templates for making changes in the visual editor.

Super powerful, but under utilized features. 

Benefits Include:

  • Developers build once and non-technical users can create variations
  • Low code, no code needed for marketers to deliver unique experiences
  • Fields (images, text, color, etc. ) are set up to deliver custom experiences
  • HTML/CSS can be customized to match your brand
  • Deliver different types of business logic then experiment and personalize to make each interaction the optimal for your website visitors

Examples:

Extension Library on GitHub:

  • Background Image / Replace Image Swapper
  • Cart Abandonment / Multi-buy Offer Reminder
  • Email Capture Pop-up
  • Exit Intent Pop-up
  • Header / Footer Banner with (close button, countdown, etc.)
  • Live Chat Integration
  • Localized Copy Change / Text Swapper
  • Optimizely Content Recommendations
  • Sidebar Sliding Card
  • Social Share Popup
  • Timed Modal
  • Typed Messages